Every Saturday in November and December we feature a different Indie Dyer and give away prizes in a raffle with proceeds going to Heifer International.
New York City native Denise Gronda is next up in our Nine Indie Pop-Up series. Denise started her Indie Dye business called Yoshi and Lucy only a year ago and is based in Brooklyn. We first heard about Yoshi and Lucky through Lisa from Indie Untangled.
Come see Denise and her beautiful hand dyed yarns this Saturday, November 16 from 11-6pm.
Question and Answer with Denise Gronda
How long have you been knitting/crocheting and who taught you?
I have been knitting for about 10 years now. After college, I was unemployed and bored and I decided I needed a hobby. I just looked up knitting videos online and after many frustrating days I figured out how to do the knit stitch. I haven't looked back since!
When and who taught you how to dye?
I learned how to dye about a year and a half ago. Like with knitting, I'm self-taught with dyeing as well. I watched videos on Youtube and Craftsy and read any dyeing books I could find. I still feel like I'm learning something new everyday.
When did you start Yoshi and Lucy and what inspired you to start it?
This August was my one year anniversary! I started dyeing yarn for fun but I was really hating my job at the time so I decided to take the plunge and start my own business. I have a small Instagram following and a Youtube channel (Yoshi and Lucy Knits) so my first sales came from there. That really motivated me to keep going.
Many of us know what an Indie Dyer is. For those who are not familiar, can you define what an Indie Dyer is?
An Indie Dyer is someone who dyes hand dyed yarn in small batches. Because they are hand dyed the colorways have slight variations and that's what makes them unique and special.
Where do you get your color inspiration from?
I dye colors I would love to use. A lot of my colorways come out of experimenting and not from a specific inspiration.
Who are Yoshi and Lucy? How did you come up with that name for your brand?
I had a hard time coming up with a name that was both personal and unique. Growing up, I always loved animals and wanted to become a veterinarian. I didn't follow that career path but my cats are a big part of my life so I decided to name it after them. After I got my logo I knew I made the right decision.
Where do you want to take your brand? How big do you aspire to grow?
I want to keep it a one person operation but expand my dyeing studio so I can dye more yarn at once. I would love to do more wholesale and hopefully do my first fiber festival next year.
What is the most fun part of owning your own business and what is the most challenging part?
Being your own boss and being creative everyday! The most challenging part is being noticed in the sea of other indie dyers. I have to balance the time needed to being creative and attention to my social media accounts so that my business can grow.